PRiSM strikes again!
You may already know, our first campaign did not reach its goal in the allotted time. The main difficulty was our high financial goal because of minimum production level of 500 watches.
Today we come back stronger, with an economic goal revised downward and some small changes:
The funding target has been lowered from CHF 120'000 to CHF 48'000, which we have already achieved (and even exceeded) as our previous campaign reached 55'621 CHF
Consequently, production has been reduced from 500 to 250 watches.Our watches will undoubtedly be much more exclusive because of the limited series and the truth that all of them is numbered individually
A lowered quantity produced inevitably results in a slight upsurge in costs. In doing so, we looked for ways to justify this small price increase, so we decided that all of our contributors would be offered yet another watch strap together with his PRiSM watch. These straps will be equipped with quick release spring bars to go from the key bracelet to secondary in no time - two styles for the price PRiSM Watches - Every NEW facet of your personality of one!
How it all started
Because it is often the case, everything started around a couple of drinks and two long-time friends discussing their common passion: the world of horology.
The remaining portion of the evening remains a little unclear but what stuck was the motivation to launch our own brand. It absolutely was following a contribution to a watchmaking project on a crowdfunding platform that the theory sprang up within our minds.
We then asked ourselves: you will want to us, too?
We are fortunate enough to live in a period where launching entrepreneurial projects doesn't require the maximum amount of financial investment since it did before, a time where we have a wide selection of options and solutions to obtain where you want to be.
The concept
We grew up in the united kingdom of watchmaking. Traditional values and know-how are embedded in us. Ambitious, very influenced by urban trends, we began to draw the sketches of a wrist watch that will define us.
Being Swiss, there is no room for error on the quality. Passionate in regards to the watchmaking domain, our first faltering step was to surround ourselves with qualified people in the field. We'd the chance to come across open professionals that believed within our project and today, these are people that individuals call friends.